About this program

  • Credential Awarded: 1 Year Graduate Certificate
  • Campus: Barcelona, Spain
  • Code: 5785 P5785
  • Delivery Length: 1 Year
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Overview

Are you a beer, wine or spirit enthusiast who wants to pursue a professional career in the thriving alcoholic beverage industry?

As a Beverage Business Management graduate, you have a robust knowledge of all aspects of the alcoholic beverage industry including business, retail, export, marketing, legal, and regulatory environment.

This program is delivered at the Niagara College Barcelona Campus. Graduates of this program receive a Niagara College credential. This one-year graduate certificate program equips students with essential skills in beverage operations, marketing, and leadership, all within a vibrant European city known for its rich culinary and hospitality culture. Graduates earn a Niagara College credential and gain global industry insights to launch or advance their careers.

Highlights
  • Study in Barcelona and earn a globally recognized credential from Niagara College.

  • Apply entrepreneurial strategies to identify and respond to new local and global opportunities in the alcohol beverage industry.

Career Opportunities
  • Beverage alcohol agency sales
  • Export sales
  • Industry trade marketing
  • Retail operations management
  • Tasting room management
  • Wine, beer, spirits club management
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Courses

Term one (2026 Winter)
Code Course Name Credits
BEVB9101 Sensory Evaluation of Beer, Spirits and Wines 6
BEVB9106 The Legal and Regulatory Environment of the Beverage Alcohol Industry 3
BEVB9107 Managing Human Resources and Accounting 6
BEVB9113 Essentials of Beverage Alcohol Production 3
BEVB9114 Foundations of Sales and Marketing 6
Term two (2026 Spring)
Code Course Name Credits
BEVB9109 Product Quality Analysis in the Beverage Alcohol Market 3
BEVB9110 Data Analytics and Insights 6
BEVB9115 Destination Tourism and Tasting Room Management 6
BEVB9116 Sustainability in the Beverage Alcohol Supply Chain 3
BEVB9117 Nation vs. Corporation: Developing Business in a Global Beverage Alcohol Landscape 6
Learning Outcomes Term: 1261
  1. Position beverage alcohol products appropriately in local and global markets using current techniques, including but not limited to merchandising, brand management, marketing, and analytics of consumer behavior.

  2. Comply with applicable provincial, federal and international regulatory and trade requirements to produce, package and distribute alcoholic beverages safely and legally.

  3. Develop strategies to maximize market opportunities and increased tourism using gastronomy and hospitality events, experiences and practices.

  4. Apply best business practices and strategies related to financial and human resource management in the beverage alcohol industry.

  5. Evaluate the range of styles and quality levels/attributes of alcoholic beverages.

  6. Investigate and interpret the many factors of production that lead to the range of styles and qualities of alcoholic beverages.

  7. Manage inventory, supplier relationships and the procurement of goods and services according industry best practices and financial and regulatory constraints.

  8. Apply entrepreneurial strategies to identify and respond to new local and global opportunities in the alcohol beverage industry.

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Admission Requirements

  • Ontario College Diploma (or equivalent) or Bachelor’s Degree and
  • Proof of English proficiency.
All international applicants must meet our English language proficiency requirements. For more information, please visit the Language Proficiency page.
Selection and Ranking

Testing or other supplemental evaluation may be required.

Learn more about admission decisions.

Note

Most private college courses and/or credentials are not acceptable as admission requirements for Niagara College programs.

Please contact the Admissions office at [email protected] for assistance.

Program Requirements
Transportation
  • Students are responsible for their own transportation in order to complete program requirements which may not be readily accessible by public transportation.
  • Program requirements could include co-ops, placements, volunteer requirements, practical labs, field projects, assignments, clinicals, or any other off-campus visits required as part of the program’s curriculum.
Computer/Technology Requirements

In order to successfully complete studies at Niagara College, it is recommended that each student have access to a personal computer or laptop. Niagara College’s Open Access Labs offer computers on campus, but availability cannot be guaranteed and some program software may not be available on open access computers. If there are additional computer/technology requirements they will be identified on this page.

COVID-19 has impacted the delivery type (online vs on-campus) and computer/technology requirements of many Niagara College programs. Due to the fluid nature of the COVID-19 situation, computer/technology requirements may be subject to change.

All costs associated with program requirements are the responsibility of the student.

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Availability

Domestic Applicants Apply
International Applicants Apply
Legendfor intake status table
Open

Accepting applications

Waitlisted

Eligible applications will be placed on a waiting list

Closed

Not accepting applications

Suspended

No longer offered this term

The College reserves the right to cancel or make changes to any course or program, fee, procedure, or campus location at any time.

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Tuition

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Delivery Information

This intake option delivers Niagara College’s Beverage Business Management program in Barcelona. Graduates of this program receive a Niagara College credential.

Learn more about the Barcelona Campus

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