NC’s schools of Business and Management, and Hospitality, Tourism and Sport, have launched a new virtual speaker series to shine the spotlight on entrepreneurship with two exciting upcoming speakers on the roster.

Lora Tisi, NC alumna and former RW&CO president, will speak on Wednesday, March 24.

Register for the event here or email April Tyrrell at [email protected].

About the speaker

Lora Tisi has over 30 years experience as an international retailer, leading several team’s business growth and brand initiatives including revenue and profit growth, merchant and brand leadership. Most recently, she was former president of the RW&CO brand for Reitmans Canada Limited, delivering 18 consecutive quarters of sales and margin growth. Menswear results were particularly strong, with product and brand collaboration with NHL superstars such as PK Subban, Erik Karlsson, Morgan Reilly and Mark Schieffele, resulting in significant sales and market share increases across both genders.

In 2000, Tisi became president of American Eagle Outfitters and launched the brand across Canada. The team was successful with the brand launch, opening 46 stores, coast to coast in 108 days, exceeding first-year profit targets, and becoming a brand of choice for Canadian teens. Prior to American Eagle, Tisi spent 17 years building the four banner, two-country, 900-store chain, The Northern Group. By leveraging the marquis brand, Northern Reflections, total sales grew to $1 billion (Canadian). Unquestionably, the U.S. store’s result is a proud achievement, as this success eclipsed any other Canadian apparel entry into the U.S. for sales, growth and profit.