Description:

In this Capstone II course, you will implement the social media strategy built in Capstone I through strategic content creation. You will continue developing the social media strategy through research, planning, strategic content creation, and a social media campaign on behalf of a client. You will lead the process, which includes regular meetings with your client, faculty mentor, and team members (if appropriate to the scope of work). The project will result in the development of a social media strategy for the project stakeholders.