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RGD Future By Design: The Future of Brand
September 26, 2017 @ 6:00 pm - 9:00 pmFree
The media landscape has evolved significantly, with an ever-increasing number of outlets and options. In response, brands must create smart content which can be easily shared across a wide variety of channels—from websites, apps and social media to television, radio and print. How does a modern brand distinguish itself in the marketplace, engage consumers and maintain a competitive advantage? Does the content help them overcome the obstacles they will face? Does it provide guidance, support, or a framework which can be documented and shared in real time? Join our panelists as they discuss the designer’s role in focusing and amplifying the brand’s message and voice while creating content that will help reach target audiences.
Attendees can wear or bring their favorite brands! There will be an interactive competition where you will explain why you love your choice of brands. Attendees will vote for a winner, who will receive an RGD prize!