Pillitteri and Niagara Duty Free to select Niagara College student-created label

Four teams of Niagara College students have put their skills to the test, competing to design the best Icewine label for Pillitteri Estates Winery. On Friday, March 28, one team will be announced as the winner, whose label will appear on a Pillitteri’s wine and sold as a Duty Free exclusive product.

The experience is part of a special project that students from various NC programs have been collaborating on since January. Each team includes a student from the college’s Winery and Viticulture Technician, Wine Business Management, Graphic Design, and Sales and Marketing programs. Students had an opportunity to apply their knowledge and skills gained from their specific areas of study to the project.

Teams presented their wine labels to judges from Pillitteri and Niagara Duty Free on Saturday, March 22.

Representatives from Pillitteri Estates Winery, Niagara Duty Free and Niagara College will announced the winner at an awards ceremony the evening of March 28 at the Wine Visitor + Education Centre.

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