Tag Archives: Marketing

Entrepreneurship Challenge Competition

This year the School of Business was invited to participate in the 2nd Annual Entrepreneurship Challenge presented by the School of Business, Hospitality and Environment. 

8 student teams representing 6 different programs including: Bachelor of Business Hospitality, Event Management, Golf Management, Hospitality & Tourism, Sales and Marketing and Sports Management competed in this business pitch competition.  Each team had 15 minutes to deliver a convincing presentation of their research and business strategy for a new business idea to a panel of industry experts. Two student teams from the Sales and Marketing program were selected to compete at this exciting event that took place on April 20, 2017

I am happy to report that the 2 teams from Sales and Marketing performed exceptionally, winning 1st and 3rd place in the competition. Congratulations to the 1st place team made up of students from Term 1 of the Sales and Marketing Program: Kiersten Gates, Ece Nur Pehlivanoglu, Ana Bilek and Firas El Zein.  The 3rd Place Team was also made up of Term 1 students from Sales and Marketing and included: David Jones, Rico Dean, Vitor Baradel and Nicholas Leduc.

The winning group won $750 and the 3rd place team received $250. In addition, all of the final teams will have an opportunity to work with NC Takeoff to help bring their idea to fruition. ​Way to go Sales and Marketing students!

Professor Terri Champion
Coordinator – Sales and Marketing Program
Niagara College School of Business
tchampion@niagaracollege.ca

 

Marketing Students at the Vanier College BDC Case Challenge

A team of three Niagara College marketing students participated in the Vanier College BDC Case Challenge in Montreal on February 10-12th 2017. This year, Niagara’s team consisted of Iris Lee and Mavis Lane from the 3 yr Bus Admin Marketing Program and Laura Hawbolt from the 2 Yr Sales and Marketing Program. The team was coached by marketing professors Malcolm Howe and Terri Champion.

This national case competition included competitors from 33 post-secondary schools across Canada in a pressure-cooker 2 day event where students have limited time to analyze and develop a full case analysis and then present to a panel of judges and an audience of their peers. ​Iris, Mavis and Laura delivered a solid presentation and impressed us all with their ability to perform well under pressure. Niagara looks forward to competing again next year in this outstanding event that brings together students from schools all across Canada.

http://www.vaniercollege.qc.ca/business-administration/official-case-challenge/​

Ontario Colleges’ Marketing Competition (OCMC)

Niagara College School of Business marketing students went head to head with students from across the province last weekend, competing at the Ontario Colleges’ Marketing Competition (OCMC), hosted by Conestoga College in Kitchener, Ontario. Niagara’s 14 member team, which included students from the 2 Yr Sales & Marketing Program and the 3 Yr Business Administration Marketing Program, took home 3 gold medals, 1 silver, a 5th place finish culminating in a 4th place overall for Niagara.  This annual competition provides marketing students with the opportunity to demonstrate their analytical, creative and presentation skills through a series of events that simulate real-world business challenges judged by industry professionals. This student-focused competition provides valuable networking and career-building opportunities for students to help prepare them for their future careers.  Niagara’s award winners included:

Mavis Lane and Iris Lee of the Bus Admin Marketing Program won 1st place in the Marketing Case Event.  Rachel Friend of the Sales & Marketing Program won 1st place in the Quiz Bowl Event. Riannon Bagnulo of the Sales & Marketing Program won 1st place in the Job Interview Event. Laura Hawbolt  of the Sales & Marketing and Mavis Lane of the Bus Admin Marketing won 2nd place in the Integrated Marketing Communications Case Event. Tyler Warden and Kaitlyn Lawrence of the Sales and Marketing Program placed 5th in the Entrepreneurship Case Event.

2016 OCMC dinner2016-iriscoral

2016-mavislaura


Professors: Terri Champion, Coordinator – Business Sales & Marketing Program, Malcolm Howe, Coordinator – Business Administration Marketing Program, John Sustersic, E-Business & Mktg. Applications